Monday, December 30, 2013

The Big Ship

 The logistics of moving hundreds of boxes out to people is an interesting one!
 Here's me, during the beginning 20% of the process.

 What the house looks like after the Fed Ex truck drops off the product.

 You can't pack hundreds of Hun-Dred's without watching a film from our greatest living American actor.

Of course the cat is going to make himself comfy under a box you keep dropping 9 oz robots into.

The secret of making a random pack!

 Enemy is aggravated that I shipped away so many of his clone warriors. He'll have to get over it.

I'm told this is too much butter for my rice. And apparently Trixie wants my Dr. Pepper.

 Tools of the trade.


 Toyfinity member Mr. X wonders why I am taking his picture.

 A small selection of boxes, ready to go to the post office, seconds before my counter imploded from roboty awesomeness.

 Striking a pose.

Coming in 2014! The new Vulgar and Cruel! (not shown above)

 A well-earned packing victory dinner.

More boxes go out tomorrow. Thanks for your patience! Can't wait to see what you guys and gals think of the stuff.

Friday, December 27, 2013

Merry Kentmas!

We here at Toyfinity hope that each and every one of you are having a fantastic holiday season!

And by the way - shipping begins today! Hun-Dred and Enemy shall be invading your homes soon!
Club Mordle reopens THIS SUNDAY for Club Members, with sale to the general public a few days after the sale of the Godbeast's Kabuto Mushi figure next week. The Kabuto Mushi makes an excellent ally (or enemy) for your Robo Force and Mordles.

Back to shipping! I know you guys and gals want these ASAP!

Monday, December 23, 2013


What can I say? You guys and girls rock!

There's a point in any creative process when you have to look yourself in the mirror and say, "Is this really something I want to do? Do I want to put my vision out there and see how people react to it?"
I talk about this a lot with my friends. Success, failure, apathy - it takes a thick skin to work in any field where Mr. Aaron Nonymous can go in the internet and say that someone should be shot in the face for a creative venture. (for those that don't know, I produced DEER CROSSING)
And there's only one time when you truly know if things are going to work or not - zero hour, when the clock finally hits the time of a sale/film release date/what have you and people can experience what you have worked for months/years/decades on.
This past Friday was one of those times.

I've previously related how long the process took from concept to prototype in-hand for Maxx and friends. We had a successful launch at NYCC 2013, followed by a solid sale of the Maxx Zero Origin Edition kit online soon after. Because of the way things work in this business, you are constantly making decisions when you are in the thick of the culmination of something you did months previous. For instance, I needed to place an order for Robo Force round 2 before we even knew what full sales were on round 1. We also had to come up with what the new paint applications would be, and how they would relate each of the characters that can be built with the kit.
So you have to roll the dice on quantities and deco, taking into account any number of different factors - other work at the factory, shipping times, holidays, other products on sale and how close those sales are to your sale, how much will new paint ops cost to implement, and so on. It's an interesting challenge. After discussing plans with Matt Doughty, there was no doubt in my mind to tie it to the November Glyos release (which turned into the December Glyos release, things being what they are). The reasons that Hun-Dred and Enemy are specifically in these colors will be revealed over time, but trust me when I say these colors were not chosen at random. Similar thought has been put into the next editions, which you should see around March 2014.

Above, see Maxx-X protecting some Zibits from another robotic entity you'll meet in 2014.
You could say he's a master of cruelty...and he's bigger than ever.

I want to personally thank everyone for coming out to the sale - our traffic was fantastic and your support is much appreciated. Toyfinity is just a couple of collectors who wanted to make the fun toys WE wanted for our shelves, so we do not take this support for granted. We'll continue to adjust quantities - the amount of kits available this time was over double what was available on the first edition - so we'll continue to search for the sweet spot that allows these to be in stock for more than a few hours.
I'm going to continue to push the deco until we are completely ready for the Classic and Ultimate Editions later in 2014. The Robo Force comic will continue - appreciate all the feedback!
Manglor development continues at a solid pace, and we hope to release them by NYCC 2014 at the latest.
Additionally, I have to thank my brothers in Toyfinity Charlie Parry and Mike Hart. Couldn't do it without you guys. Special thanks to Matt and the Onell team for their assistance and support throughout the whole project. Robo Force, one of the franchises voted Least Likely to Ever Return, is back and thriving due to your hard work.

Expect shipping notices to start later this week after Christmas. If there is any delay, I'll let you know here as soon as I know.

I recommend, in the meantime, that you support the upcoming release of the Godbeast's Kabuto Mushi figure. It's been a long time in the works - I have handled the figure multiple times now and can't wait to have some fighting alongside Maxx in his upcoming battles on my shelf!
You can even give Hun-Dred some insect minions, should you so choose to.
Hope to see many of you back here in a couple of weeks for the first-ever production GLOW IN THE DARK MORDLES! Geihoza lives!

Friday, December 20, 2013

Special this week - two pages! No page next week.
Presented without commentary.



There is only a limited amount of shirts and Zibits, so they may not last long.
Go Robo Force!

So - why ZIBITS?

Actually, that's the same thing my business partners asked me!
In the end, it comes down to supporting things you believe in.
Zibits is a line I don't think received a fair shake at retail. It was generally in the third or fourth aisle at TRU - and very few other brick and mortar stores carried them outside of Barnes and Noble, at least that I saw in person.
Essentially, you have the spiritual successor to Zeroids, Star Team, and Robo Force in Zibits.
In the 60s, Zeroids had the gimmick of being motorized and and spring-action arms, as well as a function for each robot to have a purpose for their motorization. Zogg the Commander took this further, having light up action and magnetic LAZER BEAM activation ability. Beyond this, the robot designs are very American at the time - long lines. Almost automotive paint detail and stylization.

In the 70s, Star Team basically had a stripped down version of Zogg in the Zeroid Scout to capitalize on Star Wars, specifically R2-D2. There are no power actions - a very basic toy. More real than the style of the Zeroids.

In the 80s, Robo Force has the infamous suction cup and huggy arms - perhaps ludicrous alone, but in reality taking advantage of pneumatic technology which was "hot" in the 1980s and a logical extension of where Zeroids had started. Rocks and Bugs and Things would utilize similar gimmicks. The robots are smaller than Zeroids in stature, but bulkier to reflect how we thought of robots at the time.
Arguably, the 90s had Z-Bots - robots in a nano scale. Smaller, more compact, influenced by Japanese designs such as Transformers which had dominated the 80s.
And now, Zibits. What would a Zeroid in the year 2010 have as his power actions? If not magnetic bits, surely remote control via wireless device to finally accomplish what the 60's toy wished it could do. Smaller, more compact robots; light and sound...that's what I felt when I saw Zibits in stores. These were what modern Zeroids would be.

Zibits ran successfully in the US for one full series, but distribution on later waves was spotty. I'm still looking for three of the 1.5 wave releases myself; they may have only been overseas releases. Series 3 recently started hitting Radio Shack, but only six of the figures were released. I had the opportunity to buy in on a small quantity of the second six figures and bring them to you guys at a pretty good price, so I said "what the hell?"
We'll take a chance and see if we can't bring these neat little guys to some more eyes than they had at mass retail...just like their spiritual predecessors.

Thursday, December 19, 2013

Switching tracks

Later this month!

A Mordle birthday cake?
Click the picture and learn about the Mordle cake! Thanks to Val Muller for sharing the tale with me.
The best is yet to come for the Mordles as we go into 2014.

Wednesday, December 18, 2013

Force Enlistment Information!

Hello Zetonian Fans!

The next release of ROBO FORCE product will be this Friday, December 20th, at 9:30 pm Eastern Standard Time.
It has been a blast coming up with new colors for the Robo Force. The colorways in this release match the recent Onell Gendrone Rebellion/Ecroyex Initiative colors exactly, so you can upgrade your Robo Force with Glyos pieces (or vice versa)!

Product details are as follows:
- Robo Force Reforged HUN-DRED THE CONQUEROR Edition
Kit includes the standard 41 piece complement of Glyos compatible parts -now with over fifty paint applications and one secret faction symbol! -allowing you to build either Maxx Zero, Sentinel the Protector, Enemy the Dictator, Hun-Dred or your own robotic creation. $18 per kit, limit of four per customer.
- Robo Force Origin ENEMY THE DICTATOR Edition (pictured below)
Kit includes the standard 41 piece complement of Glyos compatible parts and an additional 12 pieces for maxximum customization possibilities! With over 50 paint applications and one secret faction symbol, kit can be used to build any of the four main Robo Force characters. $20 per kit, limit of four per customer.

Additionally, there will be a limited quantity of Robo Force shirts in the store - only $15 each.
Toyfinity is also proud to offer, for the first time, an assortment of Zibits! Zibits are fantastic mini R/C robots with lights and zounds! Six different characters will be available in limited quantities.
All items will ship directly after the Christmas holiday.
After your purchase your new Force members this Friday, be sure to check out the Comics section for a new Robo Force page!

The next Mordles sale will be later this month.

MORDLES comic updated
In the newest fantastic installment from James Groman and myself, learn what the life of a Mordle is like! And a secret message to Mordle fans here:

Tuesday, December 17, 2013

The evil of HUN-DRED!

He's back, and tougher than ever, utilizing an alloy stolen from the Gendrone Rebellion by another dark soldier of Nazgar - he is HUN-DRED® THE CONQUEROR!

Monday, December 16, 2013

Saturday, December 14, 2013

New Robo Force sale - DECEMBER 20th! and new Robo Force comic page up!
What's Maxx Zero been up to? Find out in the latest update to the Robo Force comic!

Also, the next ROBO FORCE products - two new kit colorways - will be on sale Friday December 20th! Watch the blog next week for preview pics and full details.

Thursday, December 12, 2013

So, what was Robo Force known as outside the US in the 80s?

When US properties are taken around the world, names change frequently.
Such was the case with Robo Force in the 80s, where it was sold in many other countries as THE ROBOTS!
 Thanks to Toyfinitarian Paul McConnell for the images!
It's also unusual to see these carded!
A fun fact - Coptor was part of the evil Robots to even out the sides with five robots each. Maybe that will carry over into the new storylines...

If anyone out there in Toyfinity land has a carded Sentinel along these lines, hit me up!

Tuesday, December 10, 2013

THE HOUSE OF FUN is now online!
With Christmas coming up, there are plenty of collectors in your life who need more toys!
What better place to buy them from than the House of Fun in Oaklyn NJ!
Chris, the proprietor of the House of Fun, has recently opened an online version of his incredible store - some fantastic deals to be had there on new and vintage products, such as:
 A boxed and complete Gi Joe Ice Snake for TWENTY EIGHT BUCKS! Get this underrated late series Gi Joe vehicle for almost nothing!
G1 Transformers SLUDGE just $120! So minty, I almost cried looking at its beauty. Arrived in a lot where the provenance was direct - some of the Dinobots in this set (sooooo beautiful) still had Lionel stickers on the boxes!

And much much more!
One benefit of going to the House of Fun in person is that they still have stock of sold out Toyfinity products like the Robo Force Genesis Edition and Imbalance of Blood Mordle - which can only be bought in person at the store (no phone or internet sales on those items). Just one more great reason to take a trip there. If you collect multiple lines and can't find something for a great price at the House of Fun, you aren't looking hard enough!

Thursday, December 5, 2013

Tuesday, December 3, 2013

The first Robo Force custom!

Short and sweet- courtesy Mike Hart, one of the Toyfinity Team, comes this custom of Maxx Zero!
He had a buddy of his work up a unique paint design for Maxx - we like it a lot around here!